How to Stop A.I. Wiping Out Your Speaking Business

Discover which types of speakers A.I. will quickly replace, and how to turn your expertise into a keynote experience buyers still want to pay big dollars for. 

📍 Via Zoom. Live on Wednesday 18 November 2026 | 8:00–9:30am AEST Brisbane

2-HOUR MASTERCLASS WITH INTERNATIONAL SPEAKER AGENT MICHAEL ARNOT & GLOBAL PROFESSIONAL SPEAKERS MARTY WILSON, CSP

BY THE END OF THE SESSION

YOU WILL...

  • Know how to assess your current offer in five minutes and spot where AI will make buyers start questioning your fee.
  • Understand the difference between delivering information and creating an experience a conference buyer wants in the room.
  • See how to turn your existing workshop expertise into a signature keynote without throwing away years of work.
  • Discover what agents and event buyers look for before putting a speaker on a main stage, and the mistakes that can quietly rule you out.
  • Recognise where AI can help you share your expertise, and where your live delivery needs to earn its place.
  • Know which parts of your offer to strengthen first so you can respond with a plan instead of another panicked tool subscription.
SECURE YOUR SEAT

“AI will never replace me. Speaking is a people business.”

That’s a comforting thought. It is also a dangerous place to stop thinking.

You don’t need a robot in a blazer to walk on stage for AI to become a problem. A meeting planner only needs to look at your content and solutions and think: “Could we get this information another way?”

If the main reason to book you is access to your models, methods and frameworks, that question deserves your attention. Now.

Because “I know a lot about this” becomes a harder sell when your client can ask a chatbot about it at 2am.

 

The risk is being useful, experienced… and increasingly easy to substitute. 

You can have excellent content, years of experience and glowing feedback, yet still struggle to explain why a client should pay your fee when information feels available everywhere.

That pressure can show up as tougher fee conversations, more demands to justify your value, or another booking that never quite gets over the line.

The uncomfortable question is: does your offer give buyers a compelling reason to put YOU in the room?

 If AI can deliver the value you promise, sooner or later a buyer will ask why they’re paying you to. 

Waiting until that question lands in your inbox is a very expensive business strategy.

The album can be free. People still pay for the concert. 

The music industry offers a useful way to think about your next move. Listening to a recording and being part of a live performance are different experiences. Your speaking business needs an equally clear distinction.

A buyer can get information without booking a keynote. Your opportunity is to create something they want their people to experience together: a story that makes an uncomfortable truth land, a laugh that lowers resistance, a shift in perspective that gives the room a reason to change.

That takes more than putting your workshop slides on a bigger screen.

 

Your expertise is the raw material. We’ll show you how to build the live product. 

In this masterclass, we’ll unpack how to move from explaining HOW something works to making an audience care enough to want to act on it.

We’ll explore how your positioning, your promise and your on-stage delivery work together, and why a buyer may currently see a workshop facilitator when you want them to see a main platform keynoter.

You don’t have to abandon workshops or stop teaching online. You need to understand what each part of your business is selling, where it is exposed, and how a signature keynote can strengthen the whole offer.

Come ready to look at your current speaking business through a buyer’s eyes. Leave knowing what needs your attention first.

 

SECURE YOUR SEAT

The view from the booking desk. And the stage. 

Michael Arnot brings the perspective of an international speaker agent. Marty Wilson, CSP brings the experience of a global professional speaker and former Australian Comic of the Year.

Together, we’ll connect the AI conversation to the commercial decisions that matter: how buyers see you, what your keynote promises, and why someone would pay to have you in the room.

You’ll be introduced to the thinking behind the MainStage Method™ and how it applies to building a speaking business as the market changes.

Your next AI investment might be another tool. Your first decision should be what makes your speaking worth buying. 

SHOW ME HOW TO STRENGTHEN MY SPEAKING BUSINESS

“If it seems like a large sum - you'll make it back in no time at all.”

 

Brendan Hall, Accelerator Participant

 
 

"Mainstage Accelerator is the biggest game changer for me - it has taken me and my business to a whole new level. Easily one of the best investments I’ve ever made” 

 

Amy Jacobson, Accelerator Participant

SECURE YOUR SEAT

YOUR INVESTMENT

$89 USD

Your 1x Ticket Includes:

  • You’ve invested years in becoming good at what you do. Spend 90 minutes looking at how to keep that expertise commercially valuable.

  • Live access to the 90-minute masterclass with Michael Arnot and Marty Wilson, CSP.

  • A five-minute framework for assessing where your current speaking offer is exposed to AI.
  • A breakdown of what makes an on-stage product worth bringing people together for.
  • Guidance on turning existing workshop expertise into a signature keynote.
  • The agent’s perspective on positioning yourself for main platform opportunities.

AI doesn’t need to replace every speaker to change the decisions buyers make. This is your chance to examine your offer before those decisions are made without you. 

LET'S GO!

Can’t make it live? No problem.

Every registered attendee will receive access to the webinar replay after the session. 

Please note: As this is a live Zoom webinar with replay access provided, all registrations are final and non-refundable.